25 - 26 February, 2019
The Meydan Hotel, Dubai, United Arab Emirates

Sanjay Raina

Senior Vice President & General Manager
Fox Networks Group

9:30 AM KEYNOTE OPENING PANEL: The immersive journey - to embrace or to be left behind?

  • How are brands improving consumer interaction and increasing revenues by adopting immersive technologies
  • A glimpse into new business models that compliment the immersive strategy and enable monetisation
  • How to ensure brand survival and connect better with Gen Z

10:00 AM FIRESIDE CHAT: Millennials in the driving seat – getting to know your customer

  • Second screen world – catching up with mobile device entertainment era
  • The viewership challenge – how do you compete with 60% viewing time on a mobile device
  • The millennials appetite for short-form content leading change for packaging and distributing content by traditional media companies

Check out the incredible speaker line-up to see who will be joining Sanjay.

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